Natrol, Inc., together with its subsidiaries, engages in the manufacture and marketing of dietary supplements, herbal teas, and sports nutrition products. The company is privately owned and was founded in 1980 and is headquartered in Chatsworth, California. In 2007, Natrol, Inc. became wholly owned subsidiary of Plethico Pharmaceuticals Ltd of India.
Business Line, Products and Service Offerings:
Company offers specific products catering to men, women and kid needs. Its key product categories include, dietary supplements, sports nutrition products, tea, vitamin products, etc.
Its dietary supplements include vitamins, minerals, hormonal supplements, herbal products, and specialty combination formulas under the Natrol brand name.
The company’s sports nutrition products include supplements to gain and lose weight, as well as to improve muscle mass and muscle definition. It offers its sports nutrition products under Prolab brand.
The company also sells flavored herbal tea under the Laci Le Beau brand. The product claims to help in weight loss.
In addition, Natrol offers men’s and women’s hair regrowth products under the Nu Hair and Shen Min brands; and red clover isoflavones-based products for the relief of menopausal symptoms, and for the maintenance of bone, heart, prostate, and urinary health under the Promensil and Trinovin brands.
Further, the company sells nutraceutical grade ingredients, such as garlic to other manufacturers of nutrition products, and provides contract manufacturing services to companies within the nutraceutical industry.
Natrol sells its products through health food stores; mass-market drug, club, retail, and grocery store chains; independent catalogs; Internet shopping sites; sports nutrition retail stores; fitness centers; and distributors in the United States and internationally.
- CEO – Mo Patel
- President – Pat McCullough
- CFO – Sanjay Pal
- COO – Jenia Khudagulyan
- On December 27, 2010: Natrol, Inc. introduced two nutraceutical products for women
- On November 15, 2010: Celsius partnered with select nutrition distributors and Natrol
- On November 12, 2010: Celsius Holdings, Inc. announced new relationships with Natrol, Inc
21411 Prairie Street
Chatsworth CA 91311 (USA)